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1??ü′ê???ú??1o Web éì?·???÷
Abstract
Along with the computer technology and network's fast development, each kind of operational channel's establishment of the enterprise interior,today the development of online shopping is very popular,Many analysts predict consumer behavior in the next 3 years will be fundamental changes in online shopping is a significant increase. Survey shows that consumers purchase channels has been the changes in the frequency of their use and acceptance of the Internet is becoming more expected by 2012, online retail sales to overall sales in 2007 accounted for 7 from % to 11%.
In fact, the retailer's main growth opportunity lies in online channels to other channels of influence growing. Data show that multi-channel sales in 2007 achieved revenues of 510 billion U.S. dollars, total retail revenue of 20%. By 2012 this figure will reach 1122 billion U.S. dollars, total retail revenue of 38%. In addition, the online shopping store sales for the entity to play the role of the radiation is 3 times the actual sales.
The requirements of cross-channel retailers to a lot of inspiration and influence. They first have to consider the relationship between the consumer and that is how the level of departure from the consumers to provide them with the information they need. For example, an operating entity of the past in the shop, the promotion is up billboards, promotional materials before, now have the virtual network, in addition, as a result of this change is the impact of IT technology development in China, people would say that this is caused by technology, only is the level of IT technology and equipment problems, this trend has not given enough weight. For example, the operator of shopping centers now will be the basis of intuitive physical store space, as well as to planning the sale of selected combinations of goods. Operators online with their very different, they think there is a commodity which is suitable for through their own networks and consumer transactions. Therefore, online shops and business entities in the commodity of choice will be only a small fraction of commonality.
Need to reiterate that the basis of these questions is that not only took place in the concept of change, or add icing on the cake like an online website, but the enterprise on all fronts to make significant changes.

Keywords shopping online Web product search
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?aòa I
Abstract II

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1.1.1 ?D??òaò? 1
1.1.2 ·￠?1±3?° 1
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2.1 Web??ê? 6
1.1.1 Hibernate??ê? 7
1.1.2 Struts??ê? 8
1.1.3 Ajax??ê? 9
2.2 MySQLêy?Y?a 10
1.1.4 SQLμ?êy?Y2é?ˉ 11
1.1.5 SQLμ?êy?Y?üD? 12
2.3 Eclipse?ˉ3é?a·￠?·?3 12
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3.1 ?μí31|?ü·??? 14
3.2 ?μí3E-Rí?·??? 15
3.3 ?μí3??ó?àí???ééü 16
3.4 ?μí3á÷3ìí?·??? 16
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4.2 ?μí3?￡Dí 19
4.3 êy?Y?a±íμ?éè?? 20
4.3.1 ó??§±íμ?éè?? 20
4.3.2 éì?·±íμ?éè?? 20
4.3.3 éì?·ààDí±íéè?? 21
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