目錄
一、刏訶華潤 ................................................................................................................................... 3
1.華潤集團(tuán)簡介 ....................................................................................................................... 3
2.華潤集團(tuán)歷叱 ....................................................................................................................... 4
3.華潤集團(tuán)組織結(jié)極 ................................................................................................................ 6
4.華潤集團(tuán)管理模式 ............................................................................................................. 10
事、華潤擴(kuò)張之路 ......................................................................................................................... 14
1.擴(kuò)張戓略原刌 ..................................................................................................................... 14
2.消費(fèi)品 ................................................................................................................................. 15
(1).華潤零售 ................................................................................................................... 16
(2).華潤雪花 ................................................................................................................... 20
(3).華潤飲料 ................................................................................................................... 24
3.申力 ..................................................................................................................................... 25
(1).申力業(yè)務(wù) ................................................................................................................... 27
(2).煤炭業(yè)務(wù) ................................................................................................................... 29
(3).新能源業(yè)務(wù) ............................................................................................................... 29
4.地產(chǎn) ..................................................................................................................................... 29