基于spss的城市近郊旅游的影響因素

原創(chuàng)論文

摘  要
近郊旅游是我國休閑經濟娛樂的一個重要組成部分，也是推動成績郊區(qū)和新農村建設的有效途徑。國內的近郊旅游開始于旅游基礎較好的一些發(fā)達城市周邊，如上海、深圳、北京和成都等，另外還有一些有特色地區(qū)城市的周邊。
旅游地在其發(fā)展過程中，受到諸多因素的影響，這些影響因素或者推動或者阻礙著旅游地的長遠發(fā)展。本文在借鑒國內外學者關于旅游地發(fā)展影響因素研究成果的基礎上，基于成都市近郊旅游自身的特征，從近郊旅游地長遠發(fā)展的角度出發(fā)，將近郊旅游地的影響因素劃分為區(qū)位因素、資源因素、管理因素、經營環(huán)境、旅游大環(huán)境，以及關于旅游者相關情況的需求因素六大類。以旅游地生命周期理論為依據，吸取成都市成功的近郊旅游地發(fā)展的經驗，結合旅游吸引力模型和旅游地競爭力和可持續(xù)模型，構建了城郊鄉(xiāng)村旅游地發(fā)展影響因素的概念模型，并據此進行了問卷設計、問卷調研和樣本數據收集。運用統(tǒng)計軟件SPSS16，通過描述性統(tǒng)計分析和因子分析等方法，對調研數據進行了處理和分析，最終確定出影響城市近郊旅游地發(fā)展的重點因子，并據此提出相應的對策建議，以期為城市近郊旅游地的長遠發(fā)展提供參考依據。

關鍵詞：近郊旅游地；影響因素；SPSS；因子分析

Abstract
Suburban tourism is our country the leisure economy entertainment is a very important part of is to promote result suburbs and new rural construction in an effective way. Domestic suburb tour began in tourism foundation is good some developed surrounding the cities, such as Shanghai, shenzhen, Beijing, chengdu and so on, there is also some characteristics of the city around the region.
Tourist destination in their development process is affected by many factors, these factors or push back the or the long-term development of tourism. In this paper from the domestic and foreign scholars about tourism research to the influential factors on the basis of results, based on the characteristics of ChengDu suburb tour itself, from the long-term development of suburban tourism Angle, the influence factors of suburban tourism will be divided into location factor, resources factor, management factors, operating environment, tourism environment, and the related information about tourists demand factors, six big kinds. To lifecycle theory as the basis, learn from the success of ChengDu suburban tourism experience, combining tourism attraction model and tourist competitiveness and sustainable model, analyses suburban countryside tourism effect factors of the conceptual model, and based on this, the design, the questionnaire survey questionnaire and sample data collection. Using statistical software SPSS16, through the descriptive statistical analysis and factor analysis methods for the research of data processing and analysis, and finally determined that the effect of the development of the suburban tourism key factors, and then put forward the corresponding countermeasures, so as to the long-term development of suburban tourism to provide the reference.

Keyword：Suburban tourism;  Influencing factors;  SPSS;  Factor analysis

目    錄
1 緒    論 1
1.1 研究背景 1
1.2 問題提出 1
1.3 研究內容和方法 1
2 近郊旅游以及相關概念 3
2.1 近郊旅游的概念 3
2.2 近郊旅游研究的現狀及分析 3
3 影響因素的界定和概念模型的構建 4
3.1 城市近郊旅游的影響因素體系 4
3.2 影響因素變量的界定 4
3.3 概念模型的構建 5
4 問卷設計與調查分析 6
4.1 調查對象和問卷設計 6
4.2 研究方法 6
5 數據處理和結果分析 7
5.1 總體特征 7
5.2 因子分析 8
6 總    結 13
致    謝 14
參考文獻 15
附    錄 16